Smart. Creative. Experienced.

Dedicated to our clients' success.

At Marketing Now, we leverage the best strategic and creative talent to meet our clients’ needs. In addition to our core team of marketing, communications and creative professionals, we have longstanding relationships and  alliances with specialized agencies, top-notch technical web developers, printers, photographers, and more. We tap into our partner network as needed to provide additional support for project execution, to meet unusually tight deadlines or to provide special expertise that will benefit our clients. Since every client and project is unique, we assemble just the right team for the specific client. When you work with Marketing Now, you can count on personalized service and support from an expert team of marketing communications professionals that consistently delivers sound strategic thinking, highly creative design, exceptional project management and flawless implementation of marketing programs that deliver results.

Marketing Now Core Team:

Christine Mariconda


Christine Mariconda
President and Managing Director
Christine is an accomplished, results-driven marketing and communications expert with over 25 years of industry experience. Her knowledge and experience run the gamut—from marketing and creative strategy, branding, media planning and PR, to online marketing, tradeshow marketing, and CRM. Before founding the company, Christine held executive positions at market-leading companies serving the life science research, pharmaceutical, biotech, analytical chemistry, clinical and related markets. As Executive Director of Communications and e-Business for Brinkmann Instruments and later Eppendorf, Inc., Christine ran a full-service, in house “agency” responsible for marketing communications in North America. She led a team of over a dozen in-house marcom and creative professionals. As a member of Eppendorf’s Global Creative Committee, Christine also contributed strategic and creative input on global marketing initiatives. Throughout her 20+ years in corporate life, Christine helped to grow world-renowned brands and establish new ones. She is highly respected in the industry and among her peers, often providing strategic marketing consulting to other agencies.

Nancy Burns
Client Services & Project Management / Advertising
Over 20 years experience in marketing communications, working for small- to large-sized market-leading global companies. She has specialized expertise in media planning and placement, trade show planning and execution, meetings and events management, lead management and marketing automation. Nancy excels at working in deadline-driven environments that demand strong organizational and interpersonal skills.  Formerly Marketing Manager at Tuttnauer, Marketing Communications Manager at Eppendorf Inc., and Marketing Communications Manager at Brinkmann Instruments.

Debbie Albin
Director of Digital Communication
Over 19 years of design experience with a strong focus on the scientific, technology, and medical industries. Works closely with clients to translate their business goals into effective creative solutions.  Debbie is the founder of Pixelosity Design, Marketing Now’s creative partner, and has a 17-year working relationship with Christine Mariconda. Debbie’s expertise includes: print design and production, user interface design, web design and coding, corporate identity and branding.

Marguerite Martakis
Communications Strategist / Writer
Marguerite is a marketing communications and creative professional with over 20+ years experience. Her relationship with Christine Mariconda goes back 15 years to when Christine hired her as Creative Services Manager in 2001. Before and since then, Marguerite has honed her skills – both strategically and in executing – all aspects of corporate branding, product awareness and lead generation tactics for B2B and B2C companies in a variety of industries. Strategic development? Check. Advertising and promotion? Check. Tradeshows and event planning? Check. Campaign & Lead Management? Copywriting? Design direction? Website and collateral production? Check, check, check, check… Marguerite can spin the mundane into must-have, and can make your me-too product stand out and get noticed.  She’s Christine’s go-to resource when another set of eyes, ears and/or hands can help get the job done.

Vásken Kalayjian
Branding Architect
Vásken Kalayjian is a global branding expert, creative director and design strategist at GK Tribe Global, our branding and naming partner. Vásken has extensive experience working with Fortune 500 companies, having led numerous award-winning projects. He has developed and successfully managed full-service digital agency offerings: brand strategy, positioning, brand architecture, visual experience, brand identity systems, product and company naming, package design, and media penetration for organizations spanning from high-technology to fashion. Vásken has specialized expertise in developing innovative and elegant branding solutions and combining them with an understanding of consumer needs to develop a compelling and attractive company image. He is also exceptionally adept at implementing branding strategy and coordinating projects with multiple teams of internal employees, external partners, and agency relationships in a complex global environment to accomplish common goals. Vásken and Christine Mariconda have a 15-year history collaborating on branding, identity design, and other creative and marketing projects.

Anthony LoFrisco
Internet Marketing Strategist
A professional marketer for over 15 years, Anthony’s experience includes B2B and B2C online marketing strategy, database-driven marketing and website development. He is the founder of AdEdge Marketing, Marketing NOW’s search engine marketing (SEM) partner. He has specialized expertise in SEM, SEO, Google AdWords and social media marketing.  Anthony has been a Google AdWords Qualified Individual since 2007 and is also a Google Analytics Professional.

Mike Sullivan
Search Engine Marketing Strategist / Implementation Expert
Mike Sullivan is a marketing professional with a BA and MBA in marketing. He is an expert in SEM and has extensive training and practical experience in Google AdWords, Google Analytics, Bing AdCenter, Facebook Advertising, and LinkedIn marketing. Mike has worked with a wide range of B2B and B2C clients. His professional certifications include: Google AdWords Qualified Individual 2010-Present, Bing Qualified Advertiser 2012-Present, Google Analytics Qualified Individual 2013-Present.

Mark Albin
Software Engineer / Web Developer
Over 18 years experience of application development and writing software. Recommends and implements customized technical solutions based on the specific needs of the client. Extensive experience in the telecommunications, technology and scientific industries.  Mark is a co-founder at Pixelosity Design, our creative and web development partner. Mark’s expertise includes:  HTML, CSS, PHP, JavaScript, JQuery, SQL, grxml; Java/J2EE, Voice XML, Visual Basic, Perl, C, Assembly; JSP/Servlets, Web Services, JNDI, JDBC, SSL, XML, XSL; MySql, Oracle, MS-SQL, LDAP Databases.

Our Global Network:

GK Tribe & Tribe Global network
Through our longstanding relationship with GK Tribe and the Tribe Global network, we also have access to top communications and creative professionals throughout the world as projects demand.

 

 

 

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